Labels give brand value to your clothes and also play a crucial role in cementing the name of your fashion house in the global market. All this indicates that your label is the basic identification about your clothes. This is the case till the time your fashion brand becomes popular and eventually a household name. Till then it is important that you along with your marketing team brand your fashion house well. In the process of branding your business, labels play a big role because it consists of your logo. So give a lot of detail and thought to your label design because that will remain constant. Trends might come and go but the label design will remain the same. So make sure you come up with a design that is synonymous with your sense of fashion and the designs you come up with.
The best thing to do would be to think of a design that blends well with all your styles, colors and patterns. Giving the right finishing touch to your label design is the key to making great looking labels. In fact the right finishing touch can make or break the look of the label completely.
Here are some key pointers that you need to execute while giving the finishing touch:
• Perfection – Perfection is the key to success, so make sure the label design that you have come up with is perfection personified. In fact ensuring perfection is one of the most important finishing touches that you can give your label. This perfection is nothing but having an eye for detail so that you can spot minor errors and rectify them.
• Adding the Right Motifs – Small motifs have great impact on the overall look of your label. So make sure you add small motifs with the right dose of color that will make your labels visually appealing. These motifs should be significant with your label and should be an extension of what your brand stands for.
• Changing the Color Shade – Changing the color shade is never mandatory but to check the look of the overall label. Determining that is possible by increasing or decreasing the brightness of the background color. You can use one shade brighter of the existing color or tone down one shade just to have a final glance at the label. In case the change looks good than the existing look of the label, then you can improvise the same.
The final finishing touch mentioned above is important to make your garment labels saleable in the consumer market. Exercising a final finishing touch is important to create a lasting impression in the market.