Well, we all know what labeling is. Don’t we? But, still, I’ll elaborate on this subject for those who are not aware of labeling. In today’s world, making a mark in the industry has become necessary to stand at par with competitors. So, if you’re wondering how to create a face for your company? Then here is a solution for you and that is labeling. From the apparel to the furniture industry and much more adapt to the technique of labeling which is widely accepted and preferred as one of the most important elements of marketing. If you think labeling exists for only garments then you’re highly mistaken because the brand face is needed for all the industries to exist in this competitive world.
Now, let me tell you what a label is. It’s a piece of cloth or other materials cut in triangles or rectangles containing all the valuable information like brand’s name, the tagline of the company, and sometimes the size of the attire for the garment industry and much more. There are various kinds of apparel labels like printed, woven, embroidered, athletic labels and so on. Now, let’s see what materials are most labels made of. Keep reading below to know more:
- Industrial Vinyl – It is one of the popular materials used for outdoor labeling. Its uniqueness is its rating of 9-11 years for its resistance from UV rays, bad weather and other chemicals. Another plus point of this material is that it’s elastic in nature that is convenient for a company who is looking for labeling on curved surfaces. For example, this material is used for labeling of pipelines, tools, cable trays and much more.
- Metalized or Clear Polyester – Now, this particular type of material has a shiny finish that makes it look like stainless steel. But this is also available in matte finish. So, choose what you like the best for the indoors and outdoors. It’s similar to industrial vinyl and can handle extreme weather conditions. It is generally used for pipelines and air-conditioning units.
- White Polypropylene – If you want to cut down on the expense of the material used for labeling, then you can opt for polypropylene. It acts as a substitute for vinyl and has resistance power which is commendable. The most significant factor of this material is that it’s more cost-effective than polyester labels. This is available in white with glossy or matte finish. So, select the one that suits your requirement and go ahead accordingly.
The above-mentioned are some of the essential materials that are used for labeling. While there are others too like static cling vinyl, destructible vinyl, foil paper, semi-gloss paper and much more. You must be sure of your need and then pick the material for your organization’s label. All the best!