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Here’s How Woven Labels Add That Special Touch To A Clothing Brand

In today’s socio-economic framework, brand identity is taken very seriously as over time; people have been conditioned to associate certain products only with their brand names. The fact that photocopiers are popularly known as Xerox machines is a classic example of this very phenomenon. With cases such as these forming a frame of reference, most marketers today put in their best efforts to ensure that their brands stand out and have a competitive edge. In the garments industry, along with the quality and make of the apparels, the labels attached to them also play a significant role in creating this very brand identity.

Xpresa Labels is a renowned label manufacturer that has been creating bespoke labels of the highest quality since their establishment in 2002, helping many companies create a strong brand identity. Their commitment to quality, aesthetic sensibilities and fast turnaround times is highly valued by their customers who always come back to them for high quality woven labels as well as various kinds of printed labels. Xpresa’s woven labels are highly valued by customers because of their excellent quality and premium make. Their woven labels add that special touch to apparel and here we shall see how:

Personalization:

Woven labels can be the perfect medium to carry forward a brand’s message, identity and vision. Made with the highest level of precision, these labels speak volumes about the brand’s aesthetic sensibilities, commitment to quality and sustainability as well as eye for detail. The personal touch that these woven labels give to apparels creates that lasting impression on the customer’s mind. This in turn ensures brand loyalty and repeat purchases.

Sophistication:

High quality woven labels made with premium fabric are not only soft on the skin; they also look very elegant and sophisticated. Moreover, since the designs woven on these labels are usually tailored with the best quality yarns, they add a touch of elegance to the apparel and also ensure that the brand’s identity is firmly established in the customer’s mind.

Quality:

Irrespective of the base material that they are made on, woven labels are considered to be of the highest quality. The yarns used in making these labels are soft to touch and do not tear off even after repeated washing. Also, they do not leak color which not only helps in keeping their quality intact, also ensures that other clothes washed together are not destroyed because of the leaking color. Additionally, unlike other materials the woven labels do not become hard on washing and drying and remain soft to touch throughout.

Durability:

A good label is one that lasts long and does not tear off easily on washing and drying. A label that does not come off easily not only depicts the brand’s commitment to quality also highlights their eye for detail. Additionally, a label that does not come off continues to carry the brand name along, thus reiterating the brand’s presence in the customer’s mind.

When it comes to woven labels, customers today have a huge choice as nowadays reputed companies like Xpresa Labels are making recycled woven labels, Damask woven labels, satin as well as taffeta woven labels. Carefully chosen woven labels of good quality make a huge difference to a brand and add that special touch to every garment.

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3 Reasons to Choose a Woven Label for Your New Product

When choosing a label, woven options tend to be stylish and functional.

There are countless reasons a woven label will work best for your new product line and your current inventory.

The average person may not be able to tell a lot about the various differences between labels. Just ask anyone you know about labels, and they might tell you that all labels look the same. However, nothing could be further from the truth. There are a lot of different factors that need to be taken into consideration when you are choosing the perfect label for your products. There are a couple of good reasons your business might want to consider woven labels.

Quantity

How many labels are you looking to purchase? Many business owners find that if they are looking to order in a smaller quantity, it makes financial sense to go with the labels that are woven. Many places may not even consider creating smaller quantities of printed labels, but the woven option allows you to stay within your budget while still getting high-quality labels that look great and work with your products.

Background

You may already have an idea in your head about exactly what you want your labels to look like. However, it’s important to remember that printed labels don’t offer as much variety when it comes to the background. Most of the time, the only colors available are black, white, and some type of off-white. There is usually an additional cost if you need the label to be dyed a different color. This means that if you are looking for a truly customized label without going way over budget, a woven label is a way to go.

Detailed Pictures

It’s true that woven labels can create a crisper appearance when it comes to smaller text, but if you are looking to show off your brand with a nice logo and lots of colors, the woven option is going to be your best bet. The pictures come out very detailed, often with multiple colors that are clear and attention-getting. Logos tend to be front and center, ensuring that they are memorable and easy to find. If you still aren’t sure whether a woven label is the best choice for you, you can always order a sample to get a better idea of how it is going to look. If you have any concerns, you can always take a second look at the printed labels.

Don’t underestimate the importance of a great label. With your brand name and other helpful information, the label is a focal point for your customers. It’s what they are going to show their friends when they ask about an item they are wearing or a bag they are carrying around. If you want something that is going to make sense for smaller (or larger) quantities, comes with lots of background color options, and displays detailed, colorful pictures, start with woven labels.

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Top 6 Types of Label Cuts for Custom Product Labels

Just like the brand logo, the label you choose is equally important to voice your brand value. A product label needs to have the right cuts and folds to put an accent on the brand identity. If you are considering customization of your product label then these are the types of label cuts you should be aware of.

  1. Die Cut

These labels are usually cut out with a cutter or machine to create custom cut-out labels. There is a small gap between each label and are generally square-shaped. However, you can customize the shape according to your product requirement. These can be used for a variety of products including bottles, boxes, or any other products which require attractive packaging. Many manufacturers prefer to die cut labels because of its ease of use and with technological help it has become much more cost-effective than before.

  1. Fuse Cut

These cuts are usually applicable for hot seal label types where it is cut with a knife to shut the edges. These labels often have an adhesive back that is pressed with iron. The hot pressure is used to cut into polyester based threads to prevent it from fraying. Also known as pressure sensitive labels, the fuse cuts are often quite similar to stickers. These labels are applicable to almost all types of items including industrial products, furniture, bottles, glassware, medical products, promotional items, etc.

  1. Laser Cut

These label designs are cut out accurately from a laser cutter. The fine detailing of laser cuts is much more precise than the die-cutting technique. This allows intricate artwork patterns and is usually more cost-effective than many traditional label cutting methods. It can be used for an array of uses such as invitation cards, marketing handouts, notebooks, commercial or personal art applications, cut-paper projects, office organizers, packaging or any other craft applications.

  1. Straight Cut

These printed or woven labels have no folds and are finished on all sides. It can be sewn anywhere on the product and can be used for patches or for external uses. It can be created by any type of fabric and is often considered for apparel labels as it can be seamed on all four sides to the back of the piece or anywhere you prefer.

  1. Ultrasonic Cut

These cuts are created from vibrations of a label cutting machine.  The labels are meticulously cut to lend a very smooth and soft cut edge. These cuts can be applied on only one side of the label.

  1. Circle cut

This is a type of peel-and-stick label that is probably the most low-cost label cut. You can use it for outlining the size, quality assurance tag, or even the brand logo for a variety of products.

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Ideal Clothing Label for Your Brand – Woven, Printed or Adhesive?

Labels, labels all around, don’t know which one to choose? If you are planning to launch your own clothing line and this is the question that comes to your mind, you are in the right place. Our clients often ask us which type of label will ideally match their brand objectives. We have tried to ease their confusion by underlining the features of all three types of clothing labels to help you choose the best one for your business.

Woven labels

Woven labels are created by sewing high-quality thread in a loom providing high durability of the label content. Four types of woven labels mostly preferred by businesses from the clothing industry are high-definition, damask, taffeta, and satin.

Luxury clothing brands choose high-definition woven labels because these are woven in imperial fabrics such as silk, linen, and polyester lending a sophisticated appearance to the label.

Damask labels, on the other hand, are more commonly used by most of the big brands as these are woven in a very thin thread accentuating the intricate details of the label content.

Satin labels are created with polyester threads and are ideal for trendy outfits, vintage products or kid’s wear. The label content is strategically placed on a satin fabric giving it a glossy and shiny look.

Taffeta woven labels are the most popular choice because of the affordability factor. These are usually polyester based and provide a sleek touch with fine detailing.

Printed labels

Printed labels are created with high-quality ink and are available in a variety of card stocks with a matte, semi-gloss or glossy finish. These labels are mostly preferred by brands with a limited budget. One of the USPs of a printed label is its ability to accumulate a lot of content which is often not possible in case of woven labels. Assuring comfort and flexibility, the production time for printed labels is also much lesser than woven labels. However, if you wish your label content to stay put for a longer time, then you should consider woven labels over printed labels. Printed tags can be ideally used for apparel, lifestyle and home accessories.

Heat Seal or adhesive labels

These are pressure sensitive labels that can be customized according to the requirements of a variety of applications. From using it as a badge for uniforms to using it as a standalone brand label, these labels are usually cut out in the custom shape with cutters or electromagnetic machines. These are placed on the fabric with the help of ironing or simply used as ‘peel and stick’ labels. Make sure the label makers assure high-performance adhesion without affecting the quality of the product.

Create your ideal clothing hang tags and labels with our design tool tailored to your business requirements. Find out more.