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Why Should You Consider Investing in Quality Labels for Clothing

No company wants to send out a product without having their name on it. It’s important to get credit for the items that are produced and sold. So when it comes to clothing, labels are critical for the producer as well as the consumer. Don’t consider cutting out and settling for cheaper labels that aren’t going to last. Instead, there are several reasons for investing in quality clothing labels.

Quality Labels Imply Quality Clothing

Outside of the manufacturer’s name, the label is going to say something to the consumer. If the label is a quality piece, it implies that the garment is also going to be of good quality. This means that that small piece of fabric has a lot to do with how an item is perceived. In addition to thinking about the label material, also consider what type of thread and colors will be used along with how it will be attached to the garment. All of these things add up to create a great impression on the consumer. You don’t want someone to love a piece but then have second thoughts about the purchase because the label doesn’t do the brand or the clothing item justice.

Offers Care Instructions

When consumers love something, they want to take care of it. Certain clothing requires special care. The label is the opportunity to mention exactly how items should be cared for so that they will last for an extended amount of time. Washing by hand, avoiding the dryer and even using cold water are all messages that a manufacturer wants to relay to the customer. Because there isn’t a lot of room on the label, there are several symbols that make it possible to get information across effectively. In addition to care instructions, this is the perfect place for listing out the types of fabrics or materials that make up the clothing item.

Subtle Marketing Potential

Even with the label tucked inside of clothing, it still offers an opportunity for marketing. If someone loves a garment, they are going to check the label and see who made it. They may be on the hunt for other items by the same designer. This is just one of the reasons why you need your label to be something that stands out from the rest and something that will be memorable. At the same time, if a friend loves something that another person is wearing, they are going to ask about it. Clothing labels are going to make it possible for the friend to track down a similar item.

You want to produce more than just pieces that customers are going to love. You also want to make sure that you have return customers and customers who tell others about their favorite pieces. Because of this, take some time and effort and create the perfect label. Invest in something that will last and something that will be eye catching and memorable. This small label could have the potential to increase your customer base.

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Which Color is Ideal for your Clothing Brand

Every company has a unique color that represents the brand identity. Research says, about 85% of customers refer to the color as the primary reason to buy a particular product. Are you thinking of launching a clothing line but can’t decide the ideal color for your brand? We’ve got you covered with the unique attributes of many colors and what effect it can have on the psyche of your target customers. Read on.   

Blue

When you ask anybody what their favorite color is, most of them will answer ‘Blue’. This is probably the most common favorite color and is, therefore, preferred by many big brands to connect easily with a larger spectrum of audience. Blue is likened with ‘coolness’ and ‘serenity’ and is acknowledged to boost a sense of security and trust. As this is a very commonly used brand color, you can play with the different shades of blue or mix it with colors like green, white, black, etc. Some of the compelling shades of blue are Azure, denim, duke, Egyptian, Persian, Zaffre, Yale, sapphire, royal, etc.

Red

The color of passion, power, and love is another common favorite used since ages by a lot of big clothing brands like H & M, Levi’s, Helly Hansen, Uniqlo, etc. It has a striking quality of attracting the customers instantly. The color will look great if combined with white, black, yellow, and green. You can also try out a different shade of red like Rose, cherry, scarlet, crimson, candy, blush, etc.

Black & White     

From Victoria’s Secret to Calvin Klein, from Bvlgari to Gucci, all of the biggies vouch for this compelling combination. Given to its popularity, it is needless to say that black and white is often associated with subtlety, class, and luxury. From your website to your logo, Black and White can be an ideal choice if your clothing brand is meant for the selected few.

Green

This earthy color can be a good option to connect with the mass and not the class. The hue emanates a relaxing effect and can be combined with many colors like yellow, blue, red, etc. This can also be used for products that are labeled as ‘Eco-friendly’ to accentuate the motive of the brand.    

Yellow

This color represents youth, optimism, and warmth and can be a beautiful contrast to other colors like red, blue, black, white, etc. Often used for kid’s brands, this color can also play well with the psyche of the teenage audience.  

Orange

Although not many brands prefer this color, orange may help your brand stand out of the crowd if you’re looking to try something different. It can also create an impact if teamed with other colors like green or blue.

Pink

The color and its many shades like fuscia, rose, punch, magenta, strawberry, etc. can be an ideal choice for a feminine clothing line.

Purple  

Although this color is often associated with spirituality, it can also be an excellent choice for clothing brands, especially for ladies innerwear, kids wear, or clothes meant for the youth.  

Choose your ideal color and logo, and create your own custom clothing labels here.

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When It Comes to Clothing Labels, Custom Options Get Noticed

Clothing labels certainly aren’t the most noticeable parts of garments by themselves. But, if you’re thinking about clothing labels, custom options are smart choices because they can offer surprising benefits to both your company and customers.

Feature the Flag of the Brand’s Company of Origin

Maybe your clothing gets designed in Ireland and you want to highlight that fact with a tiny green, white and orange flag. Or perhaps your apparel has always been made in the United States and you want to include the vibrant stars and stripes along with a phrase like “Proudly made in the United States of America.” Some people are committed to purchasing items produced or at least designed in certain countries. You can appeal to those people by being as transparent as possible about how your products came to be.

Include a Ribbon Associated With a Certain Cause

Maybe you have decided that ten percent of all your profits from clothing sold will go to support breast cancer research or people who are in the military and fighting for their countries. Those causes and many others all have support ribbons associated with them, and certain colors indicate different things. You could include such a ribbon on the back or front of a custom clothing label to clearly show that you care about something important and your company is doing something specific to join in the fight for the greater good. You may even find that particular demographic groups are especially likely to purchase from you as opposed to buying from other clothing brands, especially if some causes are close to their hearts for personal reasons.

Incorporate a Slogan

If your brand has worked hard to come up with and promote a slogan, it’s a good idea to make sure it’s also a part of the clothing labels custom. Perhaps the slogan connects with your company’s ideals or a factor that sets it apart from competing brands. Whatever the case may be, a slogan can help your label really stand out, especially if you even go a step further and get the text printed in a cool font, color scheme or both.

Print Your Company’s Website or Contact Information on the Label

The Internet is often the first point of contact a person might have with your brand, provided they type your website into a browser bar or a search engine. However, even when doing that, there is a chance they might type something wrong. If your clothing label has the website as part of its design, that decreases the likelihood of them getting off on the wrong track and going to a different site unintentionally. A phone number is also a good piece of information to include on the label, particularly if your company has a dedicated team of customer service workers.

These are several of the factors that might convince you it’s worthwhile to order custom labels. In the end, the decision may really pay off.

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What You Must Know before Buying Custom Clothing Tags?

Author:
Posted on: September 16, 2016

A clothing line needs one very important piece of fabric which is the clothing tag without which a clothing line can never be considered complete. A clothing tag is an essential accessory that clothes need because it is the billboard of your clothes business in the world of fashion. Ambitious fashion designers launching their own business need to have clothing tags.

Care needs to be taken that the clothing tags you choose match the fashion sensibilities of your clothing line. In situations when the clothing tags need to blend well with the clothes designs, it is best to opt for custom clothing tags. Customization is the key to creating the right impression among clients. The moment you start personalizing clothing tags, the higher will be your repeat customers. In order to achieve this, make sure that you know the type of clothing tags before making the purchase.

Feel the Material– It is important to feel the material with which you will make the clothing tags. The touch of the fabric should be soft on your skin so that customers don’t have skin irritation or rashes. Tags play an important role and are a must on all your clothes so they need to be good enough.

Look for Personalized Designs– Personalization is the key towards making your customers appreciate your business and your brand of clothes. So, make sure you prefer more of customized clothing tags because that will appeal to customers more. When planning to take the personalization route, it is important to choose designs that are extensions of your choice of fashion clothes.

Choose Timeless Fashion Trends – Fashion trends are never constant and change is the only constant in this industry. Trends keep coming and going but only a select few remain constant throughout. Those are the timeless trends that remain fashionable in all seasons. It is important for designers to understand such trends and have them in their clothing tags. After all, clothing tags remain the same throughout so the designs need to be timeless that can stand the test of time.

It is important for designers to understand the trends and make the right choice while selecting the clothing tags. These are important identification that your clothes business needs and helps tremendously in shaping the marketing strategies.

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What Should Your Care Label Include?

Everyone has opened up the washer or dryer to find that an article of clothing has been ruined. Most of the time, this is the result of not paying attention to the care instructions that were included on the garment labels. If your goal is to provide quality items that consumers will take care of, you want to create a care label that includes several different pieces of information.

Content of Fabric

What’s your garment made of? There are lots of reasons that people want to know this information. Some are looking for a specific fabric makeup that they deem comfortable, while others are just interested in the fabric content because it gives them a hint as to how to care for it. Either way, be sure that you explain what your garment is made of. Many items have several different components, so add in each one with percentages included. Start with the item that is featured most prominently and then move to items like the combination fabrics and any accessories.

Instructions

You want your customers to love the items that you make and purchase them over and over again. This means that they need to be able to understand how to care for them and clean them. Explain how the fabric should be cleaned. Many times, certain materials can only be washed in cold water. Others may be able to be washed in a machine on the warm setting. Delicate items often need to be hand washed. Clear instructions will help your customers enjoy your garments for an extended amount of time. Don’t forget to include how the items should be dried! No one wants to wash something the right way only to find that it comes out of the dryer several sizes too small.

RN Number and Manufacturing Location

When you place garment labels with care instructions, you also need to include the Registration Number. There’s no way around this one; it’s the law. This gives consumers a way to contact a company if something goes wrong with an item. Most of the time, people are going to use the brand name listed on the label to make contact. However, the RN number is there just in case. At the same time, you want to include where your items were made. This refers to where the pieces were cut and sewn. This information can also be used as a draw for customers who are looking to support different regions or shop domestically.

A care label is a great way for you to help your customers keep your garment looking great. Once you’ve set it up, it’s easy to reproduce on multiple items. You can even add care pictures to help a person determine how the piece should be washed in the washing machine. Each item is going to need an apparel label, and the care instructions are just another way to take advantage of that space. You and your customers will appreciate the information included on the care labels of your clothing items.

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What Makes Personalized Clothing Labels So Popular?

Clothing label is an important tool that is used by most of the cloth manufacturing companies to meet the clothing standards in the United States of America and other countries. The labels used are mainly made out of satin acetate that has a shiny finish to it. Moreover, this label is flexible and highly durable. Other materials used to make the clothing labels include cotton, polyester, and nylon.

The Reason Why These Labels are so Popular

You will find personalized clothing labels in different shapes and sizes. Generally, the size of the label depends on the size of the product where you are planning to use the label. You need a new label if you are opting for several pieces of fabric to create a new piece of clothing.

When you are opting for tailor-made clothing labels, make sure that they are easily viewable. If they are not seen properly, how will one come to know about the care and maintenance of the particular dress? Hence, the label must be visible especially when it is displayed for sale. In case, the label is not visible, make sure that the instructions are on the external packaging so that the buyer has a clear understanding of how to take care of the dress.

The clothing labels personalized can be attached to the fabric. As such they will stay on the fabric for the entire life of the clothing. Moreover, the custom made labels are of high quality, hence, they do not get discolored or disfigured easily. Even after several washes, the label is easily legible.

As a manufacturer of clothes, you must be aware that there are certain portions in a particular dress that are delicate and need to be washed with care. This means that you need to mention the words “dry cleaning only” on the label. This way you will be able to prevent the dress in question from getting damaged.

When you are opting for personalized clothing labels you have the option to mention the country of the fabric’s origin. This way you get the opportunity to promote your own country. How cool is that?

There are so many other things that you can do with personalized clothing labels. The obvious ones include your company name and logo. If you were on the lookout for an easy, inexpensive but highly effective way of promoting your company’s name, you can now do so by using a tailor-made label.

Now that you have decided to go for labels, use interesting designs. Let your imagination be the benchmark. When designing the label, keep in mind the type of clothing range that you offer. If your target audience is the college going student, use trendy designs like stilettos or a clutch bag. Interesting isn’t it?

The market is full of companies who are willing to create tailor-made clothing labels for you. Make a list of the service providers. Call several of them to find out the cost involved. Compare the cost and the services offered to find the one that does justice to your requirements.

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What Are the Benefits of Custom Clothing Tags?

What can a clothing tag bring to a homemade piece?

Whether it’s a sweater lovingly knitted for a family member or loved one or a t-shirt designed for a club or organization, a custom tag can bring in a fun piece of detail. As a tag for gifted homemade clothing, custom tags can be an incredibly heartfelt detail with a specific message or image of any kind to always remind the wearer of the special occasion on which they received the piece. It’s a special touch that can show that the piece was created with the recipient in mind, and it can be an added display of the attention to detail that went into the production of a piece. As for other uses, like team and organization apparel, the extra detail can really wow members and show that a certain level of care went into the creation of the pieces.

What advantages are there for clothing businesses?

When it comes to those who are running a clothing business, a clothing label is a vital element that should not be disregarded. A custom tag makes a piece your own, and it is your hard work and creativity that made this piece what it is. A custom label can add the sense that real care went into the creation of this product, and it shows that attention to detail is important to you. In addition to creativity and individuality in design, attention to detail and quality of construction are vital. Clothing without a tag sends a message to the consumer that something was forgotten, overlooked, or unfinished.

For a business that is looking to expand, there is nothing more important than a consistent and distinctive label. The only real way for a clothing brand to grow is for people to see the clothing being worn. If your clothing is indistinguishable from other pieces, there is no way for it to be sought out. For those looking into a brand they have not heard of before, a clothing tag can have a big influence. If the clothing tag is not in line with the rest of your brand, you can miss out on a customer. A cheap-looking or generic label can say a lot to a potential customer.

No matter what the purpose of the clothing you create is, you should be proud of your effort and you should want to show it off. The right tag can mark a piece as your own hard work. Even though it’s just a small piece of fabric, it is a sign of legitimacy. Without a custom tag, your hard work can look as though it was simply the product of an inconsequential hobby. In the business side of clothing, there is nothing more important than standing out and creating a loyal following, and this cannot be done without an instantly recognizable product. There must be something to seek out and follow, and without a tag that is your own, your business will not reach its fullest potential.

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Ways Custom Woven Labels Can Support Your Clothing Brand

Your clothing’s brand is a huge aspect that could help set it apart in an ever-changing and demanding industry. Although factors such as the way the clothing fits on a person’s body, the apparel’s colors and style are all important, don’t overlook the smaller-yet-still-important details, such as internal labels. There are several ways these seemingly small components make your brand stronger and could cause it to gain more admiration from loyal purchasers.

They Could Feature a Snappy Tagline

Perhaps your brand is associated with a witty phrase or memorable saying that always makes people chuckle or causes your brand to stick in their minds as soon as they see it. If that’s the case, why not include those words on your apparel’s label? Doing that is just one thoughtful way to make your brand as cohesive as it can be.

They May Serve as Stylish Embellishments

Most people are most familiar with the woven labels that are stitched into the back or side of a piece of clothing and indicate its size and other pertinent information. However, you could also opt to include custom woven labels stitched into one of the outer side seams. These extras may include an initial, a tiny graphic or even a block of color that somehow represents your brand and makes people feel especially fashionable for choosing this particular piece of apparel over other choices.

The Labels Give Crucial Instructions That Make the Clothes Last Longer

Some labels that are stitched onto the insides of clothes only include care symbols that can be especially confusing to people who don’t know how to interpret them. You can make caring for the clothing as easy as possible by indicating the preferred maintenance in plain English. For example, let people know they should only wash a shirt in cold water and hang it on a line to dry instead of using hot water and tossing it into a tumble dryer. When people fully understand how to take care of the clothes that are associated with your brand, they’ll be less likely to deal with annoying factors like shrinkage or fading. Moreover, the likelihood becomes higher that the clothing will last as long as possible. When that’s the case, people get the impression that your clothing brand is very high quality and worth wearing.

Labels Might Make It Easier for People to Find Out More About Your Brand

You’ve probably seen black-and-white QR codes on everything from food boxes to bus stop signs. Forward-thinking clothing manufacturers have also started incorporating QR codes into some labels. After scanning them with their smartphones, people can get more details about how your brand was established, the process that goes into making the clothing that you sell, and other information.

You’ve just learned several reasons to think seriously about including at least one customized label in your clothing. Doing so could make your brand stronger than ever and help it become sufficiently visible in a crowded marketplace.

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Use T-Shirt Label as Part of Your Promotional Strategy

On your way to college or a night out with friends, a t-shirt is one of the most comfortable piece of clothing to wear. Trendy, stylish and extremely casual, if you match your t-shirt with the right pair of trousers and jeans, it can pass off as both formal and informal wear. Both men and women equally love to wear t-shirts at any given opportunity. So, when your company is into manufacturing diverse collections of t-shirts, don’t you think that you need the right t-shirt label to promote your company? Labels can do wonders for your business. Often, thought off at the last moment, labels help to convey some of the vital information to buyers. As a manufacturer of clothing apparels, using the right labels is a part of the promotional strategy. Wondering how a simple item like a label can promote your company? Well, there are many interesting reasons. Some of the vital ones are clubbed below:

  • The main objective of a promotional strategy is to highlight your company in every possible way. The t-shirt label offers the same exact opportunity. In addition to the other ways you promote your company name, the same can be done on the label. Always remember that when your customer is buying your collection, the first thing they will look for is the size. No one likes wearing ill-fitting clothes. This provides the perfect chance to emphasize your company name. Use the company name and logo in a bold way so that the impact is direct and instant.
  • Through promotional strategy you can convey vital information related to your t-shirt collection. Like the size of the t-shirt, the material used to make the t-shirt, the washing procedure along with care and maintenance tips. The main idea behind promotional strategy is to convey the most important aspects of the brand in the most specific way. The t-shirt labels help you to do this.
  • Finally, brand recognition is vital for the success of any organization. When you use the company name and logo in the t-shirt label you are actually re-emphasizing your company’s name in the consumer’s mind all over again. People are buying your clothes because they are aware of your brand and are happy with the quality of the clothes. But, there are many who may not be aware of your company. When they check out the label to see the size and the price, you get the opportunity to promote your company name all over again. How cool is that?

 The above three points beautifully highlight how you can use the t-shirt label as part of your company’s promotional strategy. When you have got this option, why pass it on? Grab it with both hands and make the most of the labels. Check out the different types of labels. You can take your pick from satin, taffeta, woven, stitched and even printed and stick-on variety. Go ahead and select the one that best fits your specifications and budget.

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Use of Personalized Clothing Tags

Author: Maggie Smith
Posted on: Feb 19, 2016

In today’s world of growing industrialization, there is a stiff competition among industries to stand out in the professional world. Big organizations already have a brand presence with its unique tags and labels. These labels and tags are the identity creators for a brand. Then why should the small start-ups be far behind? Like the big brands, small ventures also want to be a part of the race with their sole uniqueness. The personalized clothing tags are made with an exclusive logo, color, name of the company and the tagline if you have any. These tags are able to make the brand feel its presence in the market. It also helps in reminding their customers about its products.

It not only creates an identity but serves other purposes too. Read below to know more.

A Tool for AdvertisingPersonalized clothing tags act as a major tool for advertising. Suppose you’re new in the business and don’t know how to go ahead with it? Your first and foremost work is to create a tag for yourself that will give a name to your products. It will be a reminder for the customers as they can come back if they like your product. If you’re confident about your products then don’t think twice and start advertising through these tags right away.

A Way to Establish Brand identity – Every company has a significant identity of its own. The tags hang around the products to create distinctiveness and give an identity. This helps separate one company from another. Once you’re sorted with the identity of your company, you have to wait patiently to see the outcome of your business.

A Cost-effective Measure – The personalized clothing tags are comparatively cheaper than other kind of branding. Consult a company that will understand your need and create branding accordingly.

A Way to Create Market Presence – Big hoardings, newspaper advertisements and other kinds of marketing strategies involve a lot of capital. Personalized clothing tags are an affordable way of standing out in the market with little investment. Spend on these tags and create a brand presence for your company.

In today’s rat race where everyone is busy giving competition to one another. You should always add the uniqueness to your company that will be an extra advantage in making your brand visible. This is possible in a simple and reasonable way through personalized clothing tags. Decide on the specifications, consult a company that makes these tags and go ahead with it. I’m sure you won’t get disappointed. Try it!

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